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Cedros

Improving your page titles and search descriptions

Write clear page titles and search descriptions, check defaults and previews, and verify the wording you publish.

Give each page a clear title and a useful search description so people can judge whether it answers their question. Cedros lets you review the wording, choose page-specific descriptions, and control how your site name appears in titles.

Start with a few important pages, such as your home page, main service pages, and frequently visited articles. Keep the wording accurate to what someone will find after opening the page.

Know which title you are changing

The title shown in search results, the heading inside a page, and its navigation label serve different purposes:

  • The page or article title names the content and provides the usual starting point for its search title.
  • A Search headline overrides the article title for search metadata when you enter one. Your site's title format can still add the site name.
  • A heading inside a Page Builder layout is part of the page content. Changing the page's settings does not automatically rewrite a heading block.
  • The URL and navigation label are separate settings. You do not need to change either to improve the search wording.

Keep the search title and main visible heading consistent in meaning. They can use different wording, but both should describe the same page.

Edit a blog post or doc

  1. Open Blogs → Posts or Docs, then open the article you want to improve.
  2. Select its SEO tab and find How this appears in search and social.
  3. Review the Search result preview. It shows the current title and description, including any available defaults.
  4. Enter a Search headline if the search title should differ from the article title. Enter a Search description to summarize this particular article.
  5. Review Summary for cards and feeds too. Leave it as it is if the introduction used on your site should stay different from the search description.

Empty fields can show default text as a placeholder. Leaving Search headline blank uses the article title. Leaving Search description blank uses the available summary; for blog posts and docs without a written summary, the opening body text can provide it.

The relationship works in both directions: if Summary for cards and feeds is blank, Cedros can use the search description before falling back to the opening text. Enter an explicit summary when you want the two introductions to stay different.

Clearing a custom search field restores its fallback; it does not necessarily make the published title or description empty. Check the preview after clearing it.

Edit a Page Builder page

  1. Open the page from Pages in Page Builder.
  2. Select Page and update Page title if needed.
  3. Select SEO. Review the displayed SEO title and enter a page-specific SEO description.
  4. Open Preview to check that the page's visible heading and content match the wording you chose.

SEO title is read-only in this panel. It shows the page title combined with your site name, or an existing saved SEO title override. The caption tells you which source is being used. If it says the title comes from a saved SEO title, changing Page title will not replace that override; ask your site administrator to update or clear it.

For ordinary pages beyond the home page, leaving the description blank does not automatically use the site's general description. Write a specific description for each important page. The home page can use the site description as its fallback.

Write wording that helps someone choose

Use a specific title that names the subject, service, or task. Put the distinguishing information early, and avoid repeating the same keyword or slogan across every page. Check the full title in the preview before adding your brand name manually; the site format may already include it.

For example, a repair business might replace Services with Bicycle repairs in Bristol. Its description could say: Book bicycle repairs in Bristol. Explore tune-ups, brake adjustments, and wheel repairs, then choose a workshop appointment. Use those details only if the page actually offers them.

A useful description answers what the page covers and why someone should open it. Give each important page its own summary. Update dates, locations, prices, or offers when the page changes, and avoid promises the content cannot support.

Cedros's Search checks use 30–60 characters as a preferred title range and 50–160 for a description. These are writing prompts, not hard Google limits or a ranking guarantee. Review the complete title, including the site name. Search engines can shorten text to fit the display.

Google may choose a title from the page's headings or other text, and may use page content instead of your description for a particular search. Its guidance on title links and search snippets explains these choices.

Set the site-wide title format

Open Settings → Site → SEO and find Page titles in search. Page title format controls how a page's title and your site name are combined.

Use {pageTitle} for the individual title and {siteTitle} for your site name. The standard format is {pageTitle} | {siteTitle}. For example, an About page on a site called Willow would appear as About | Willow. A format such as {pageTitle} — {siteTitle} changes the separator while keeping both parts.

Keep {pageTitle} in the format so different pages retain their own names. The preview in this settings card uses an example page; check real pages as well, especially long titles and titles with custom wording.

Changes to these site settings save automatically and can affect titles across your live site. Wait for saving to finish and resolve any error before leaving. This format does not rewrite page content or supply a shared description for every page.

If the card says your site is hidden from search or only a holding page is visible, use Change on Access to review the site's visibility. Better wording alone does not make a private or hidden site searchable.

Review, save, and check the published result

For blog posts and docs, use the Search result preview to check the combined title and description. Shared link shows the available social-sharing preview. Both are previews of your settings, not a promise of exactly what Google or another service will display.

Review Search checks where available. Fix takes you to the relevant field; it does not rewrite or publish the content for you. A passing check confirms only what that check measures.

Use the editor's normal save, preview, and publish flow. Saving a blog or doc draft does not replace its published revision. In Page Builder, Save draft keeps an unpublished page as a draft, while Save on an already published page publishes the changes. Review the SEO and page content before using that button.

After publication, open the public URL and check its browser-tab title and visible heading. To verify the search description exactly, use your browser's page-source view and look for meta name="description"; it is usually not visible as text in the page itself. A person who manages your site can help inspect this if needed.

Check the exact URL you edited, rather than an older address or a saved preview. For the publication workflow, see Understanding drafts, previews, and publishing.

When the result is not what you expected

The old title remains in Cedros's preview. Check for an explicit Search headline or a saved page SEO title override. Also check Page title format if the unwanted wording appears across several pages.

The public page still has the old wording. Confirm that the change was published, open the intended public URL, and refresh it. A saved draft or unsaved setting is not evidence that the live title changed.

Google still shows different wording. First confirm the published title and description. Google needs to crawl and process changes and can choose different text afterward. Avoid repeatedly changing correct wording just because search results have not updated yet.

The preview says Hidden from search. Review the page's Show this page in search results control and the site's Access settings. Allowing search visibility does not guarantee that a search engine will index the page.

The fields cannot be edited. Ask the site owner to check your content and settings access. Page editing and changing site-wide settings require different permissions.

Once new search data is available, use Checking the performance of a page, post, or doc to review clicks, impressions, and the queries bringing visitors to that page.